Rare brand shirasu caught “before dawn” is used.

Awajiya, a bento box lunch shop based in Higashinada-ku, Kobe City, will sell “Kobe Dawn Shirasu Don” at its limited stores from June 1 to 30.

Hyogo Prefecture boasts the largest catch of shirasu in Japan. However, because it is not well known, young fishermen of the Kobe City Fisheries Cooperative decided to “raise the value of Kobe shirasu even more! and decided to “raise the value of Kobe-grown shirasu even more! Awajiya and the fishermen’s cooperative jointly developed this product, which was first released last year, and will be released again this year.

Only fishermen in Kobe are allowed to catch shirasu before “dawn. Since the “dawn shirasu” is caught before breakfast, its flesh is clear and white even after boiling, making it a rare species of shirasu. The freshly caught shirasu is sent directly to the processing plant near the fishing port owned by the same fishing cooperative, ensuring its freshness.

Kobe Dawn Shirasu-don: 950 yen (tax included)

The package of the “Kobe Dawn Shirasu-don” features a design of a scene of shirasu fishing around dawn. The rice is covered with a generous amount of “Dawn Shirasu” and served with sesame seeds, nori (seaweed), and simmered vegetables.

To preserve the freshness of the shirasu, the dish is sold at only eight restaurants in the prefecture.

<A word from the reporter>
The bento box lunch box covered with rare “Kobe Dawn Shirasu” is like a soft carpet…! It will be delicious to eat it with little by little toppings of plums…♪

Details

Period

Saturday, June 1 – Sunday, June 30, 2024

Product

Kobe Dawn Shirasu-don: 950 yen (tax included)

Sales outlets

Sold only at Shin-Kobe, Kobe Station, Nishi Akashi, Tarumi, Sannomiya Center-gai, Nishinomiya Hankyu, Takarazuka Hankyu, and Kawanishi Hankyu stores in Hyogo Prefecture.
For details of each store

• Awajiya official website https://www.awajiya.co.jp/